To promote your Facebook page for free, you have to make your page interesting so that follower likes & engage (like share & comment) with your page.For this you have to consider below points:
1. Your Content should be original & interesting to the user.For example, you can post News, Blogs, Articles, Video etc. or some question so as to engage your followers with your Facebook Page.
2. Post Type you should check what type of post is bringing reach & engagement to our post. There are 4 different types of post:
- Text Post.
- Link Post.
- Photo Post.
- Video Post (Help in increasing post engagement) You can use Facebook Insights to check what type of Post is bringing more reach & engagement to our post.
3. Post description should be short & simple. Post under 100
characters considered to be more effective.
characters considered to be more effective.
4. Hashtags should be used for Branding. It’s more useful while posting on trending topics.
5. Scheduling It’s important to schedule posts. you can check at what time our fans are online through Facebook Insights. Posting at the appropriate time will help us in bringing post reach & engagement.All the Facebook pages I have created, I have always tried to get first 200–500 likes for free (unless you’re planning a massive campaign that requires you to have 2–4k page likes to build trust and maybe start lookalike campaign). So here’s what I have done so far and has worked pretty well.
Some Other Ways:
Content
It’s all about the content you post on Facebook page. But not any form of content. We’ve observed that picture posts with a good message/fact/ humor/info perform the best, followed by a high-quality video and text posts. So we would schedule 8–10 posts a day and with 40–50% content with just picture posts, 10–15% of video posts and remaining with text posts or articles. This article will take you through the detailed step-by-step process to get organic likes on your Facebook page.
Create Viral Posts
Try to create a bunch of picture posts on Facebook that’s super informative and relevant to your audience. Most importantly, it must be shareable content. These are the kinds of posts that can get you hundreds (or even thousands) of page likes overnight if done right. This is the key - which is also the toughest part of Facebook marketing!
Promote your Page posts
Make it a point to share all your page posts on your profile, every day. Also, don’t forget to promote it in at least 10–20 groups every day. Join 50 groups on Facebook. Don’t spam it all. Get your timing right, make your posts relevant and useful to the group and you’ll see engagement on your posts.
Invite Friends
Be shameless, invite all your friends. Ping them and trouble them till they like your page. There you go, you’ve got about 100–200 free likes. Next, request everyone on your team to do the same. So if you’re 4 on your team, you’ve easily got more than 500 page likes for free.
Share your Page's Posts in other Groups:
In case you're a piece of a gathering on LinkedIn or another informal community, you can share your Facebook page and request that your group help bolster you. Simply ensure you're not being the excessively limited time all of a sudden; you'll lose what altruism you have.